About GoSmart Travel
The tech-forward travel agency that pays advisors more, serves clients better, and doesn't pretend AI is a dirty word.
We started by asking an obvious question.
In 2019, our founder Kristan Hamill ran one of the fastest-growing franchises in a large, nationally recognized travel brand. The agents were talented. The clients were happy. But the math didn't make sense.
Too much of what agents earned went to franchise royalties, brand fees, and layers of overhead that didn't touch the client experience. So Kristan asked: what if we stripped all that away and built something better?
GoSmart Travel launched with a simple premise: treat advisors like business partners, give them smarter tools than anyone else in the industry, and let the quality of service speak for itself.
What makes GoSmart different.
Most host agencies are still running on 2010 technology. We're not. GoSmart is building AI-powered tools that make trip planning faster, group bookings simpler, and client communication seamless — so our advisors can focus on what actually matters: building great relationships.
We handle the tech. They handle the people. That's the model, and it works because our advisors aren't drowning in admin — they're free to build real relationships and deliver excellent customer service.
For travelers who are done with DIY.
You can spend 40 hours comparing cabin categories across six cruise lines. Or you can tell one of our specialists where you want to go, and they'll come back with options you didn't know existed — at prices that are often better than what you'd find yourself.
There's no fee for our service. Cruise lines and resorts pay us. You get a dedicated human who answers the phone, handles the changes, and knows the difference between a balcony cabin on deck 8 and one on deck 12.
For advisors who want to build something.
We give our advisors the smartest booking tools available, AI-powered marketing, and a brand they're proud to represent. No desk fees. No mandatory meetings. No micromanagement. Just the tools and support to build a real business around what you love.
What we expect in return: that you care about your clients, that you keep learning, and that you deliver the kind of service people write 5-star reviews about.